Blog
Major Donor Insight: They Are People, Too
May 15, 2024
Your major donors are looking for relationship, understanding, and connection. You can probably relate to these too, right?
5 Ways to Connect with Gen Z Donors
April 24, 2024
Gen Z donors are motivated to create change. Through subscriptions and other methods, find out how nonprofit fundraisers can connect with young donors.
Helping Nonprofits and their Donors Unlock More Generosity
March 22, 2024
The Signatry partners with and helps nonprofits unlock more generosity by strengthening donor development plans, mastering major donor conversations, and engagingwith donor advised funds.
Four Lessons about Donor Relationships—From a Shoe Company
February 23, 2024
Nike’s talent scout pursued Michael Jordan’s partnership despite uncertainty and competition. His relationship-building strategies apply to fundraising, too.
Friendship and Other Fundraising Goals
January 5, 2024
Four steps to set the right fundraising goals for your nonprofit in 2024. What do you want your organization to be known for?
Finding an Attitude of Gratitude
December 8, 2023
Thanking donors starts with cultivating gratitude. In development work, focus on the provider rather than the provision and let gratitude flow.
Managing the Tension and Finding the Right Donors
November 1, 2023
Volatility in charitable giving may feel like a problem to solve. But what if nonprofit leaders viewed it as just a tension to manage?
In Fundraising, Asking is an Invitation
August 25, 2023
Donors are asking where God is at work. As a fundraiser, your job is to point donors to the work God is doing—and invite them to join.
Start Early: Six Steps for Your Year-End Fundraising Campaign
August 4, 2023
Your nonprofit’s development work matters more than ever. With charitable giving down, now is the time to start year-end fundraising plans.
The Sky is Not Falling
May 26, 2023
Why reports about the 2022 decline in charitable giving doesn’t signal the end of days for your fundraising success — and what to do now.