How — and Why — to Talk Business with Donors
Give before the sale.
Nonprofit leaders, I’m talking to you. And, yes, I’m talking about business.
Do you have donors who are business owners? Farmers, ranchers, or real estate developers?
I bet you do.
We want to help you add value to your relationship and change the conversation. They have an opportunity to donate part of their land or business to you before they sell. This can help them mitigate their tax burden and give more generously.
As our CEO Steve French says, “They’re going to give it away, it’s just a matter of who they give it to” — a ministry, or the IRS?
So how do you, a nonprofit or ministry leader, bring up a business discussion?
Check out the quick video above.
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